Dominic Walters is an established integrated marketing communications strategist who works with B2B organisations around the world and who believes that truly integrated marcomms should be at the heart of every company.
“In times of crisis, marketing communications is our first line of defence” Dominic Walters
Good integrated marketing communications should be central to your long term strategy - accelerating growth, building and protecting your reputation...
Companies that know marketing communications can make a difference but do not know how to harness that power is where I can help. Facing a challenge, looking to accelerate growth, launch in a new market, re-shaping, or starting from scratch - that is my sweet spot.
Talking about the evolving generations and importance of the digital native to airlines ancillary revenues.
Interview discussing changing demographic of airline travellers.